Benrus Gent's Dress Watch

Why We Love It

While Benrus produced a ton of military grade watches back in the 60s and 70s, they also excelled at making attractive dress pieces.

While most dress pieces from this era were cased in stainless steel, this little curiosity made from 14k White Gold. Distinct fancy lugs and applied gold indices give the watch character while remaining understated. At 32mm, the case is extremely thin and will wear comfortably under a sweater or shirt cuff. 

Fitted on a black lizard strap, this Benrus would be perfect for an unexpected daily wear or paired with your finest tuxedo.

The Story

The Benrus Watch Company, founded in New York City, quickly became one of America's iconic watch brands.  With large assembly efforts in the United States, and a case factory in Waterbury, CT, Benrus was an honest-to-goodness American watch.  The company went bankrupt in 1971 because of the Quartz Crisis, but for many years, Benrus was the second largest American watch company after Hamilton.

While Benrus is probably most famous for its defense-contracted GI watches that they produced for troops during the 60s, it was during the 1940s that Benrus produced some of their best watches.

Our Pledge

Analog:Shift stands behind the authenticity of our products in perpetuity.

Condition

Since our pieces are vintage or pre-owned, please expect wear & patina from usage and age. Please read each item description and examine all product images.

Warranty

We back each Analog:Shift vintage timepiece with a one-year mechanical warranty from the date of purchase.

International Buyers

Please contact us prior to purchase for additional details on shipping and payment options.

All of our watches include complementary insured shipping within the 50 states.

Most of our products are on hand and will ship directly from our headquarters in New York City. In some cases, watches will be shipped directly from one of our authorized partners.

We generally ship our products via FedEx, fully insured, within 5 business days of purchase. An adult signature is required for receipt of all packages for insurance purposes. Expedited shipping is available at an additional cost. We are also happy to hand deliver your purchase in Manhattan or you may pick it up at our showroom.

Returns must be sent overnight or by priority international delivery, fully insured and paid for by the customer. A restocking fee may apply. Watches must be returned in the same condition as initially shipped.

We welcome international buyers, please contact us prior to purchase for additional details on shipping and payment options.