Tudor Heritage Chronograph

For the better part of last decade it seemed as though there was no place in the watch world for the thoughtfully-crafted styles of yesteryear. “Bigger,” “sleeker,” “shinier,” seemed to be words that were on everyone’s mind. Brands catered to the prevailing trend, releasing watches so large that they only looked at home on the wrists of Arnold Schwarzenegger or Sly Stallone.

But in the early 2010s something remarkable happened: brands did the unthinkable and looked backward, poring over their old catalogs, resurrecting old and discontinued designs and giving them new life on the modern wrist.

Tudor was on the forefront of this wave with the 2010 release of the Heritage Chronograph.

Since Tudor’s inception in 1946, the brand has struggled to step out of the shadow of its big brother Rolex. Explorers and combat divers carried watches made by Tudor to the Poles or to the deepest parts of the ocean. And yet, in the U.S. at least, the Shield never enjoyed as much success as the Crown.

But that all changed with the launch of the Heritage Chronograph. 

Based on a design from the 1970s, the Heritage Chronograph is something that we lovers of vintage chronographs go absolutely wild for. It has all the look and feel of the Monte Carlo, but with an updated style that’s completely contemporary.

With a stainless steel case coming in at 42mm, the Heritage Chronograph isn’t the sort of watch you could forget is on your wrist — but with a dial like that, you really wouldn’t want to! With a sapphire crystal, screw pushers, and a signed crown, and a bidirectional rotating bezel with a black aluminum 12-hr insert- its standout feature is its fantastic throwback matte black dial with applied luminous 'home plate' indices, grey sub registers, and a matching handset.

This Heritage Chronograph perfectly proves the truth in the motto “Everything old is new again,” something that we at Analog:Shift can get behind one hundred percent.

We’re sure you can too.

Rolex founder Hans Wilsdorf created Tudor in 1926 for the everyman — for miners, construction workers and all sorts of tradesmen. For your everyday person Rolex was sometimes — and is now more so than ever — out of reach. It was meant for the explorer and the businessman, whereas Tudor was to be a different creature entirely.
In creating Tudor, Wilsdorf wanted to offer “a watch that our agents could sell at a more modest price than our Rolex watches, and yet one that would attain the standards of dependability for which Rolex is famous.”
Tudors were in many ways Rolexes in all but name, with the same waterproof Oyster cases and similar styling. However, in order to keep costs down, the brand used off-the-shelf Swiss movements rather than their own in-house calibres. What resulted were watches that were more affordable than Rolexes to the consumer, but still uniformly tough and reliable.
Today Tudor has certainly defeated any impression of being the redheaded stepchild of the Rolex family, and their current timepiece collection — as well as their vintage counterparts — are getting the recognition and respect they most rightfully deserve. From the colorful “Home Plate” chronograph to the complicated Advisor, these models often picked up where Rolex left off, daring to be more bold and playful in their design. And now that the brand has introduced in-house movements while still managing to keep pricing modest, the company is better poised than ever to win the hearts and minds of millions of new watch enthusiasts.

Our Pledge

Analog:Shift stands behind the authenticity of our products in perpetuity.

Condition

Since our pieces are vintage or pre-owned, please expect wear & patina from usage and age. Please read each item description and examine all product images.

Warranty

We back each Analog:Shift vintage timepiece with a one-year mechanical warranty from the date of purchase.

International Buyers

Please contact us prior to purchase for additional details on shipping and payment options.

All of our watches include complementary insured shipping within the 50 states.

Most of our products are on hand and will ship directly from our headquarters in New York City. In some cases, watches will be shipped directly from one of our authorized partners.

We generally ship our products via FedEx, fully insured, within 5 business days of purchase. An adult signature is required for receipt of all packages for insurance purposes. Expedited shipping is available at an additional cost. We are also happy to hand deliver your purchase in Manhattan or you may pick it up at our showroom.

Returns must be sent overnight or by priority international delivery, fully insured and paid for by the customer. A restocking fee may apply. Watches must be returned in the same condition as initially shipped.

We welcome international buyers, please contact us prior to purchase for additional details on shipping and payment options.