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A History of the Bulgari Serpenti

From Cleopatra’s reign to Liz Taylor’s wrist, we’re peeling back the scales on this legendary design—get ready for a serpentine saga that’s equal parts glamour, innovation, and timeless style.

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The Analog: Shift collection reimagines pre-owned and vintage watches for the modern collector, from tool watches made for adventure to conceptual high design timekeepers.

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