Tudor Oyster Prince Day-Date

The Rolex Day-Date is in many ways the perfect dress watch. It’s undeniably beautiful, but sturdy enough to wear every day, and versatile enough to be worn on a bracelet or a strap (with Rolex buckle, naturally). For the longest time it was Rolex’s only complicated wristwatch in continuous production (until the launch of the Daytona in the 1960s); the Day-Date is the Crown’s crown jewel.

But for those of us who prefer something sportier, a touch larger, and in steel, but with the same look and feel as the Day-Date… we’re sorry to say that it doesn’t exist—or, at least, Rolex doesn’t make it.

Fortunately for us, Tudor did.

The Reference 7020/0 Tudor Oyster Prince Day Date was only made for a few years between the late '60s and early '70s. With a very small production run, examples turn up infrequently on the market. In the past few years, we've been able to locate only a handful, which have found homes almost as soon as we laid our hands on them.

When it comes to characteristics, there's nothing not to love about this watch. The steel Oyster Case—as large as a Submariner, at 40mm—gives it a distinctly masculine feel. The day wheel at 12:00 ensures this won't be confused with a Datejust or Prince Oysterdate, while the addition of a steel rotating "Turn-O-Graph"-style bezel provides an unmistakable sport element.  

On paper, the Reference 7020/0 has all of our favorite things, but on the wrist, it’s even better. Though the case proportions are on the larger size for the era, it’s not as bulky as its Rolex-branded counterparts. The ETA movement ensures that the watch wears considerably thinner, making it ideal for daily use and wear.

This particular piece possesses a crisp case with superb lugs and a brilliant blue sunburst dial with light even patina. On a black leather strap, it exudes a refined air, but its solid proportions would lend themselves well to a NATO. For something that’s truly unique, but with a name and a quality you can trust, it’s simply not to be beat.

Our Pledge

Analog:Shift stands behind the authenticity of our products in perpetuity.

Condition

Since our pieces are vintage or pre-owned, please expect wear & patina from usage and age. Please read each item description and examine all product images.

Warranty

We back each Analog:Shift vintage timepiece with a one-year mechanical warranty from the date of purchase.

International Buyers

Please contact us prior to purchase for additional details on shipping and payment options.

All of our watches include complementary insured shipping within the 50 states.

Most of our products are on hand and will ship directly from our headquarters in New York City. In some cases, watches will be shipped directly from one of our authorized partners.

We generally ship our products via FedEx, fully insured, within 5 business days of purchase. An adult signature is required for receipt of all packages for insurance purposes. Expedited shipping is available at an additional cost. We are also happy to hand deliver your purchase in Manhattan or you may pick it up at our showroom.

Returns must be sent overnight or by priority international delivery, fully insured and paid for by the customer. A restocking fee may apply. Watches must be returned in the same condition as initially shipped.

We welcome international buyers, please contact us prior to purchase for additional details on shipping and payment options.